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Have you ever watched 5-year-olds play soccer? It should be called "Follow the Ball Bo Jackson Raiders Jersey ," because that is what happens the entire game. The beginning of the game starts with players in assigned positions. However, as soon as the whistle blows, all the kids form into a big herd guided by a little checkered ball.


High school soccer is an entirely different experience. The players start in the same positions as the 5-year-olds. This is where the similarity ends. The whistle blows to start the game and the their positions! What a difference a decade makes. As the players grow older and wiser Hunter Renfrow Youth Jersey , they learn that they must play their positions in order to be successful. If the defenders run up to play offense, then nobody is playing defense.


Even to non-soccer players, it makes sense advanced players learn the importance of playing their positions. When you have a defined position Foster Moreau Youth Jersey , your team knows what to expect from you. It is your job to deliver on those expectations. Although the thought of chasing the ball is tempting, strong soccer players play their positions.


Soccer serves as a great analogy for small businesses. Far too many owners want to chase revenue, much like the 5-year-olds chasing the ball. We all want to believe if you work hard at growing your business Isaiah Johnson Youth Jersey , you will be rewarded. We want to believe it, because it seems like it should be that way. Unfortunately, hard work does not guarantee business success. Smart business owners clearly define their position (or brand) in the market and remain committed to meeting the expectations of their customers.


Much like a soccer coach picks players who are strong in a certain position Maxx Crosby Youth Jersey , customers pick businesses that are strong in their position. If the need is defense, the coach picks a player who is strong in defense. He doesn't pick a defender who has a history of running all over the field chasing the ball. When customers want a specific service, they pick the business that has defined itself as a specialist in that area. Customers do not trust (or pick) a business that does everything and anything.


If you want your business to be "picked Trayvon Mullen Youth Jersey ," these are the two things you need to concentrate on now:


1) Select Your Position - Customers need to know what you stand for and be confident they can trust you. Having a defined position and remaining committed to it is how you establish the much needed trust. Can you easily and clearly articulate what position you play?


2) Play Your Position - K-Mart used to be one of the largest discount-retailers in the country. Along with (and possibly because of) stiff competition, K-mart tried something new. They started using celebrities to sponsor higher-end products. K-mart played the discount-retailer position since it started in the early 1960s. By leaving their position, K-mart confused its customers. Sadly Johnathan Abram Youth Jersey , K-mart must now merge with Sears just to stay in the game.


Much like the 5-year-olds that score a goal because they left their defense position to chase the ball, the company that chases revenue may become excited about a new service or product outside of their position. Immediate profit does not always equate to long term business success.

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Resource Box: Debt-Free For Life

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How To Get Your Your Money And Debt Under Control

- by Steven Erlick MA

(c) Steven Erlick. All Rights Reserved.


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If you are struggling with money and debt here are some
things you can do to help. Admit to yourself that you have
to much debt. It is very easy to strugle on each month
robbing Peter to pay Paul without getting to grips with the
problem. If you are spending more than 10%-15% of your
income (excluding a mortgage) on debt repayments you are
probably financially stretched. List out how much you owe
on credit cards and loans etc. It will come as a shock so be
prepared! Also list out what the repayments are on each.
Check if your spending on debt servicing is higher than 10-
15 % of your income.

If it is Josh Jacobs Youth Jersey , here are some options to sort out the problem. If
you can, increase your income. You may be eligible for
government money such as tax credits or help with council
tax or rent if you are on a low income. Alternatively you
may be able to get a part time job or rent out the spare
room.

If it is not possible to increase your income you need to
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